Project Description:
Challenge: Iran Mobile Communications Company (Hamrah e Aval) needed an Idea to congratulate Nowruz and also inform about the method of receiving a new year’s gift from this company.
Solution: We came up with an idea to show the advantages of this shopping center serially. We using the plus sign in order to show that in this store different brands are collected. The minus sign emphasizes reasonable prices. The multiplication sign refers to increasing the confidence factor, and all these signs are depicted on rugs.
Hamrahe Avval (MCI) Nowruz (Persian New Year) Campaign
Badkoobeh Advertising Agency 2018
Creative Team: Reza Bolookat, Ali Sahlabadi
Art Director & Graphic Designer: Reza Bolookat
Copywriter: Ashkan Jenabi
3D Artist: Ali Sahlabadi
Account Manager: Kiyana Hoboobi
Traffic Manager: Maryam Ghodrati