Project Description:
Challenge: Iran Mobile Communications Company (Hamrah e Aval) asked us to creatively inform the public about its achievement of the country’s first transportation rank.
Solution: We used the formula one car, which is a symbol of the high speed internet of the Hamrah e Aval, and we made the smoke that is caused by the take-off of the racing car look like “number one”, which refers to the first rank of this operator in transportation.
Hamrahe Avval (MCI) Changing Telecommunication Operator Campaign
Badkoobeh Advertising Agency 2017
Creative Team Leader: Ashkan Jenabi
Art Director: Hesam Shahidi
Creative Team: Ashkan Jenabi, Hesam Shahidi, Reza Bolookat, Elnaz Sefidgari, Mahdie Farhadkiyaee, Samane Moaiery
Copywriter: Ashkan Jenabi
Graphic Designer: Reza Bolookat
Account Manager: Kiyana Hoboobi
Traffic Manager: Maryam Ghodrati